It is a Portuguese brand, registered in 2007, under which the Portuguese company CEIIA (Centro para a Excelência e Inovação na Indústria Automóvel) was going to produce a number of cars proudly announced as “completely made in Portugal”. It didn’t go further than developments and exhibition layouts.
Meaning and History
Since 2007, when the brand launched the first Portuguese sports car, the company has started using the logo. The logo consisted of a hexagon with a black outline, which is vertically divided into two equal parts. The left part is painted yellow, and the right part is white. In the middle of the logo was the company name in black color.
Emblem and Symbol
The company’s logo cannot be called too memorable, but it is also not simple. The brand, having chosen such a color palette (black, yellow, and white colors), wanted to convey the idea of progressiveness, optimism, transmitting neutrality, calmness, balance, and transparency. On the Vinci GT sports car model presented by the company, the logo was on the front of the hood and looked advantageous in combination with the red color of the car.