Hummer Logo

Hummer Logo

Hummer is an American manufacturer of off-road vehicles manufactured by AM General. The history of the brand dates back to 1979, when the American government announced a competition to design and supply the army with new M998 Series HMMWV vehicles (Multipurpose Wheeled Vehicles).

Meaning and History

The company logo belongs to those logos that are known for their simplicity and brevity. In the Hummer brand logo case, it is nothing more than a monochrome name on a solid background.

1992 – 2010

Hummer Logo

The logo consisted of the company name in black bold capital letters on a white background, or vice versa. White and black are ideal for reflecting perfection and completeness. White symbolizes equality, and black is a symbol of luxury and authority.

Emblem and Symbol

Hummer Emblem

The company’s emblem can be seen not only on cars, but also on bicycles, clothing, jewelry, etc., all thanks to Hummer’s licensing agreements with many other brands.

Hummer H2